In the 18^th century it took an average of 80 days to get from England to Australia, present travel time is now only about 24 hours: Neecenow will offer 3 hour flights at the same cost or less.

Time has become precious, more valuable than ever before. When the first jet transports commenced operations 60 years ago, traveling business people and executives were airlines main and almost only customers. Then, flight was a prestige market, able to charge premium fares with high profit margins to airlines and their shareholders. Presently, airlines struggle to compete against  fierce competition in two areas - business jets and budget operators. 

» Business jets

The backbone of present air travel was founded primarily on business customers. Many of these customers now travel in their own or company aircraft offering greater convenience, privacy and style in comparison to normal commercial jets that now seem like public transport to business clients. Private jets do not have the check in disruptions that average 4 hours (3 in, 1 out) at normal, crowded airports.

Business aircraft also have ability to fly to non-scheduled airports, saving transfer times and additional time. Many private jets are faster than commercial airliners, having higher cruise speeds and superior climb performance, saving substantial time. Private aircraft offer choices such as being able to pick up other related personnel to a set meeting, en-route. The private jet provides their people with a feeling of well being, a feeling of achievement and importance. 

» Budget operators

With the competition introduced by budget operators, passengers can fly the same distance in the same airliner in the same time with a much cheaper fare. In these harsh economic times businesses are under pressure to maintain profit margins, so a high percentage of premium business customers end up in economy seats. Although a growing amount of business travelers dilute this tendency, the amount of passengers lost to private jets effectively burns the candle at both ends: airlines must lower fares involuntarily to compete. The reasoning is the trip is in the same type of aircraft, traveling at the same speed - why pay more? The bulk of the world’s population is made up of lower income earners, passengers requiring the cheapest fare: if an airliner has more seats filled on average, the average fare price drops.

» Versus Neecenow

Hypersonic flight will win back a high percentage of business customers back to airlines. Suddenly, business jets - currently about fifteen percent faster than airliners – will look very old over any leg over 1000 miles. The time advantage of a hypersonic flight versus any subsonic jet will create the incentive that wins back airlines most lucrative passenger market.

Executives will be attracted by the fact they can lead freer lives by flying on a hypersonic airliner, as opposed to the new inconvenience of slower, expensive private aircraft. On a 14 hour flight the time taken would be only 2hours. Factoring in total return flight times, this time doubles to 28 hours in total - in a AFG and ARFG this is only 4 flying hours. Given an average business professional will earn $200 per hour, this is $4800 worth of time saved. Business also will expand with the increased speed by enabling the cream of the worlds business to access one another within a few hours.

Overnight, business journeys will be less complicated and more pleasant; elite business people want more free time, not to be locked up for close to a day, reducing the tendency of major executives to avoid travel. AFG and ARFG will provide the space to business customers unavailable on private jets which have small cabins. Neecenow’s smart interior design will provide the privacy which current airliners have taken away from their best customers.  

Why will they go back? These are the exact reasons why business customers left commercial airlines for private jets. This will restore this former niche market and its profits currently and impotently lost by inferior available products and subsequently; service. The smoother operation of the Neecenow in comparison to any other jet will also be a plus. Hypersonic flight will return the bulk of these former customers to the airline industry boosting profits to HYT customers. Airline Steward and Stewardesses can offer much higher service standards on shorter flights, being less fatigued and more attentive. These airliners will be relatively exclusive for the first seven years of service, having a low production rate, so early HYT customers will establish a niche market and reputation of excellence.

The low operational costs provided by HYT will allow budget operators into competition, though the initial purchase cost of a HYT airliner will mean that fare price differences will not be as substantial as present, enabling an airlines reputation to dictate seat sales once again. Profit in future from reduced service and operational costs, means trips to favourite holiday spots will cost the same or less than present, without the tiring journey times. The airliners interior will be designed properly to accommodate all types of passengers without alienating each other – why is it business customers must endure being seated first and having their flight time extended aboard the aircraft by up to - or over, in the case of late passengers - half an hour? Not to mention have an entire plane load of passengers bumping and mumbling their way past them to the aft seats.

With HYT, travel will become easier and cheaper, allowing more people to want to travel and be able to travel, extending an airlines market of potential customers. It is anticipated early customers will pay for the speed premium, and as services and Neecenow numbers grow fares will soon compete, then undercut subsonic fares. Tourism will be encouraged to explore other areas of the world much more accessible with a maximum flight time of 3 hours. Neecenau will reduce fares on longer distance flights, also encouraging further exploration of the planet. By offering faster transit times between points opens the world. People whom suffer from anxiety from flying will suffer less stress from the reduced time in the sky, as well as the smoother flight. HYT types carries as much freight as their predecessors, meaning another profit payload of the flight is protected in the new era.